Product Marketing Coordinator

Scholastic

New York, NY 10176

Posted 1 month ago

Job Description

**Job Description:**


THE OPPORTUNITY


Scholastic Education Solutions is seeking an enthusiastic, innovative, creative thinker to join our Education Solutions marketing team. The Product Marketing Coordinator will be responsible for supporting the Education Solutions Product Marketing team


RESPONSIBILITIES


+ Work closely with the Product Marketing Directors and Managers to assist in the implementation of marketing activities designed to gain market share, build brand awareness, generate leads and achieve revenue objectives in relevant markets.


+ Assist marketing team by providing support for the key marketing tasks including:


+ Support in communications and initiatives, both internally and externally, including social media, advertising, conventions/conferences, key events, catalogs, websites, direct marketing and sales materials, presentations, etc.


+ Update and maintain sales and marketing collateral, promotional calendars, and assets.


+ Manage marketing collateral inventory and reprinting


+ Support in the development of product collateral, case studies, references, customer testimonials and other similar materials.


+ Execute project management tasks related to campaign and marketing asset development including liaising with other key departments such as Creative Services, Sales, FInance, etc.


+ Report, analyze and interpret data for use in developing marketing plans and content.


+ Coordinate internal staff meetings, tradeshows and other gatherings.


+ Assist with the tactical execution of annual strategic marketing plans.


+ Assist Product Marketing VP and team with administrative duties as needed.


+ Maintain files and history for collateral and other marketing projects.


+ Other duties as assigned.


WHO WE ARE


Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books, a leading provider of core literacy curriculum and professional services, and a producer of educational and entertaining children's media. The Company creates quality books and ebooks, print and technology-based learning programs for pre-K to grade 12, classroom magazines and other products and services that support children's learning both in school and at home. With operations in 14 international offices and exports to 165 countries, Scholastic makes quality, affordable books available to all children around the world through school-based book clubs and book fairs, classroom collections, school and public libraries, retail and online. True to its mission of 100+ years to encourage the personal and intellectual growth of all children beginning with literacy, the Company has earned a reputation as a trusted partner to educators and families. Learn more at www.scholastic.com .


Some benefits that we offer:


• 100% vested of 401(k) Retirement Plan after 5 years employment


• Up to 1M worth of supplemental Life Insurance


• Tuition Reimbursement


• Purchase Scholastic stock at a 15% discount


Thank you for your consideration in choosing Scholastic.


**Qualifications**


HOW YOU CAN FIT


**Experience/Education**


+ Bachelor's degree (B.A./B.S.) from a four-year college or university, preferred


+ Marketing or a related major is preferred;


+ Familiarity with education industry and /or terminology, strongly desired.


**Travel Requirements**


This position periodically requires travel to support the core functions of the position.


**Language Ability**


Candidate should be able to:


+ Read, analyze and interpret general business periodicals, professional trade journals, technical procedures and governmental regulations.


+ Write content/messaging in support of sales and marketing materials, refine business correspondences and requests for proposals.


+ Effectively present information and respond to questions from groups of managers, clients, customers and the general public.


**Math Ability**


Candidate should be able to:


+ Calculate figures and standard mathematical equations specific


+ Analyze marketing data and report trends


**Reasoning/Cognitive Ability**


Candidate should:


+ Be a detail-oriented, confident self-starter with


+ Possess effective project management skills and the ability to solve practical problems


+ Have a sound understanding of marketing principles and sales tactics.


**Computer Skills**


Candidate must individual should


+ Possess strong skills in Microsoft Office applications including PowerPoint, mastery of Microsoft Excel including formulas and functions are a requirement.


+ Working knowledge of the follow applications would be preferred:


+ Adobe Analytics


+ Microsoft Outlook


+ Adobe Acrobat Pro/Photoshop


+ Social Media platforms and management systems


**Time Type:**


Full time


**Job Type:**


Regular


**Job Family Group:**


Marketing


**Location Region/State:**


New York


**EEO Statement:**


Scholastic is an Equal Opportunity Employer. Our policy is clear: there shall be no discrimination on the basis of race, religion, color, sex, pregnancy, national origin, marital status, sexual orientation, gender identity or expression, age, non-disqualifying physical or mental disability, or status as a disabled veteran or Vietnam veteran. Those factors shall not influence the determination of qualifications for a job or other opportunity within the company. Further, all personnel actions (such as compensation, tuition aid, benefits, transfers, promotions, and dismissals, company-sponsored training, social and recreational programs) shall be administered without discrimination.


EEO is the Law Poster (https://www.scholastic.com/content/dam/scholastic/corp-home/eeo-is-the-law-poster-english.pdf)


EEO Scholastic Policy Statement


Pay Transparency Provision (https://www.scholastic.com/content/dam/scholastic/corp-home/pay-transparency.pdf)



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